Introduction to Color in Film Preliminary Exercise: Black, White, and Warm/Cool Colors

       Black is the color of coal, black bears, black beans, black cats, and obsidian. Black usually means evil, sadness, fear, unhappiness, anger, remorse, and no. In other cases, the color means elegance, style, wealth, power, sophistication, formality, and sexuality.

       White is the color of milk, cloud, teeth, glacier, and pearls. White usually means good, innocence, cleanliness, simplicity, birth, marriage(western cultures), youth, precision, protection, humility, and reverence. In other instances, the color means death(eastern cultures), cold, clinical, winter, and snow.

       Warm colors are are inviting, happy, cozy, optimism, and energy. Warm colors are red, orange, and yellow colors. Things that are warms colors are scarlet, peach, pink, amber, sienna, and gold.

        Cool colors are calm, soothing, sadness, and relaxed. Cool colors are green, blue, and purple colors. Things that are cool colors are turquoise, aquamarine, tanzanite, sodalite, indigo, and periwinkle.